tag:blogger.com,1999:blog-8843428591178319681.post1707869963825356793..comments2023-10-01T13:29:10.345+02:00Comments on Sounds + Food 'n' Retail: The case of NBC vs. Apple - a problem of customer-disassociation?Unknownnoreply@blogger.comBlogger3125tag:blogger.com,1999:blog-8843428591178319681.post-75051575735488030502007-09-08T08:56:00.000+02:002007-09-08T08:56:00.000+02:00Btw. I'm glad to see that Seth Godin also has a si...Btw. I'm glad to see that Seth Godin also has a similar point of view: http://sethgodin.typepad.com/seths_blog/2007/09/nbc-and-missing.html<BR/><BR/>NBC should get with the times!Anonymoushttps://www.blogger.com/profile/12734125518999823681noreply@blogger.comtag:blogger.com,1999:blog-8843428591178319681.post-48360621616058811672007-09-03T12:56:00.000+02:002007-09-03T12:56:00.000+02:00Thanks for your comment, Matthias, I agree that th...Thanks for your comment, Matthias, I agree that this internet-world is very challenging, particularly to media-producers. <BR/><BR/>But withdrawing from what is clearly an exploding market, and calling your potential customers pirates in the process, is definitely a sign that NBC is living in a very dark place indeed. <BR/><BR/>The way to get out of it is to reconnect with your core-values, which go beyond suing your partners and customers into oblivion. While this sounds abstract, I agree, and public companies tend to focus on short-term performance, NBC should enter into a conversation with their viewers, to find a compromise that works for both of them. Or they should stay out completely. <BR/><BR/>The ways of communication and how it can lead to innovation, is very interesting to me, and I'll surely dedicate future topics to it.Anonymoushttps://www.blogger.com/profile/12734125518999823681noreply@blogger.comtag:blogger.com,1999:blog-8843428591178319681.post-41290779611241606652007-09-03T11:19:00.000+02:002007-09-03T11:19:00.000+02:00Being closely related to the customer (or not!) is...Being closely related to the customer (or not!) is one thing. Major shifts in technology another.<BR/><BR/>Companies like NBC face the problem that they were built for a certain purpose and now the underlying business model is dramatically changing. Or: Business is changing faster than the comany thinks it can adopt. So they try to "fight back" and defend their position which results (unfortunately) in a very costumer-unfriendly behaviour.Anonymousnoreply@blogger.com